color trend 2023

about project

Every year, Aljazeera Paints Company launches its campaign for new color trends. In the 2023 Color Trends project, I was part of the creative team responsible for producing the official campaign TVC . I worked as a creative director for the TVC , also edited the BTS video attached below

let's do the work 2022

about project

I produced this video on behalf of SUTRAC, the exclusive agent for CAT machinery in West Africa. The video showcases the company's departments, the variety of machinery it houses, and the projects it's involved in. Filming took place in remote, challenging locations, with production spanning almost a month. I was in charge of the video's creative concept, filming, post-production, and directing , this video produced in 2022 and all captured using a Blackmagic 6K camera & Lumix GH5s

(Teaser)

Visit post on SUTRAC Facebook page

Spirit 2022

about project

I produced this video for Dal Motors company as part of the launch of their new brand identity called "Spirit". The creative concept for the video was inspired by the work values upheld by Dal Motors. The shooting and editing of this project were completed in three days, and I served as the creative, DOP, editor, and director for it.

Visit post on DAL Motors Facebook page

discover makan

about project

"Discover Makan" is a cultural project that combines visual and auditory elements to connect viewers with locations in a poetic manner, providing relaxation, tranquility, and inspiration. It achieves this through the use of visual footage, inspirational music, and poetry designed to reflect the culture of the region or the specific place being depicted. The project's concept originates from BUMAYYAS and is currently ongoing. this promo video is filmed & edited by me

john deere w230

about project

I made this video in 2021 for DIAC, the exclusive agent for American John Deere machinery. The video serves as a promotion for the impressive John Deere W230 harvester and also showcases the successful wheat cultivation in the Agricultural Oasis project. I was responsible for filming, editing and directing the video

dal motors website content

about project

This is one of the major projects I've worked on in the creative field in 2019. I was responsible for conceptualizing all the visual content on Dal Motors' website, working on over 60 creative images and coordinating with a team of professional photographers for their production.

this is us 2020

about project

We are a creative team that worked together to produce a video promoting Sudanese national unity after the recent revolution. I came up with the concept, wrote the scenario, and filmed it within a week. Then, I handled the post-production and script for the voice-over. Fortunately, the video was well-received by the audience, and the transitional government collaborated with our team to showcase it on different media platforms.